Perplexity is unusual: it shows its sources inline. That makes it one of the clearest places to win — if you're citable, you get named and linked.
Publish concise, factual answers to the exact questions buyers ask, near the top of the page. Perplexity pulls clean, self-contained statements.
Perplexity weights sources it trusts. Mentions on reputable sites and directories in your category raise how often it cites you.