AI assistants most often recommend ContaAzul for expense management software in 🇧🇷 Brazil (Português), naming it in 100% of the buyer questions we tested, followed by Nubank and Guiabolso. We asked an AI model the questions buyers ask about expense management software and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | ContaAzul | 6/6 (100%) |
| 2 | Nubank | 4/6 (67%) |
| 3 | Guiabolso | 2/6 (33%) |
| 4 | QuickBooks | 1/6 (17%) |
| 5 | Buku | 1/6 (17%) |
| 6 | ConectCar | 1/6 (17%) |
| 7 | Bresco | 1/6 (17%) |
| 8 | Omie | 1/6 (17%) |
| 9 | Notion | 1/6 (17%) |
| 10 | Declaração de Imposto de Renda | 1/6 (17%) |
| 11 | Google Planilhas | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇧🇷 Brazil (Português). Updated 7/5/2026. A proxy for how AI assistants describe this category.
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