AI assistants most often recommend Workday for applicant tracking systems in 🇪🇸 Spain / LatAm (Español), naming it in 100% of the buyer questions we tested, followed by BambooHR and SAP SuccessFactors. We asked an AI model the questions buyers ask about applicant tracking systems and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | Workday | 6/6 (100%) |
| 2 | BambooHR | 6/6 (100%) |
| 3 | SAP SuccessFactors | 4/6 (67%) |
| 4 | Zoho Recruit | 4/6 (67%) |
| 5 | Recruitee | 2/6 (33%) |
| 6 | Factorial | 1/6 (17%) |
| 7 | SoftGarden | 1/6 (17%) |
| 8 | Oracle HCM Cloud | 1/6 (17%) |
| 9 | LinkedIn Recruiter | 1/6 (17%) |
| 10 | Jobvite | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇪🇸 Spain / LatAm (Español). Updated 6/30/2026. A proxy for how AI assistants describe this category.
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