AI assistants most often recommend Mailchimp for cold email software in 🇮🇹 Italy (Italiano), naming it in 100% of the buyer questions we tested, followed by Hubspot and Sendinblue. We asked an AI model the questions buyers ask about cold email software and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | Mailchimp | 6/6 (100%) |
| 2 | Hubspot | 6/6 (100%) |
| 3 | Sendinblue | 5/6 (83%) |
| 4 | Lemlist | 2/6 (33%) |
| 5 | Mailshake | 2/6 (33%) |
| 6 | Mailjet | 2/6 (33%) |
| 7 | MailerLite | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇮🇹 Italy (Italiano). Updated 9/4/2026. A proxy for how AI assistants describe this category.
Is your brand missing — or want to climb the AI rankings?
Check your brand's AI visibility free →