AI assistants most often recommend Naver Financial Platform for robo advisors in 🇰🇷 South Korea (한국어), naming it in 67% of the buyer questions we tested, followed by KTB Investment & Securities and Samsung Asset Management. We asked an AI model the questions buyers ask about robo advisors and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | Naver Financial Platform | 4/6 (67%) |
| 2 | KTB Investment & Securities | 4/6 (67%) |
| 3 | Samsung Asset Management | 3/6 (50%) |
| 4 | Kakao Investment | 1/6 (17%) |
| 5 | Toss Invest | 1/6 (17%) |
| 6 | KTB | 1/6 (17%) |
| 7 | Samsung | 1/6 (17%) |
| 8 | NH | 1/6 (17%) |
| 9 | Samsung Securities Sogo | 1/6 (17%) |
| 10 | Shinhan Investment Corp | 1/6 (17%) |
| 11 | Mirae Asset Global Investments | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇰🇷 South Korea (한국어). Updated 8/17/2026. A proxy for how AI assistants describe this category.
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