AI assistants most often recommend Naver Financial Platform for robo advisors in 🇰🇷 South Korea (한국어), naming it in 67% of the buyer questions we tested, followed by Kakao Investment and Toss Invest. We asked an AI model the questions buyers ask about robo advisors and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | Naver Financial Platform | 4/6 (67%) |
| 2 | Kakao Investment | 3/6 (50%) |
| 3 | Toss Invest | 3/6 (50%) |
| 4 | KTB | 2/6 (33%) |
| 5 | KTB Investment & Securities | 1/6 (17%) |
| 6 | Samsung SDS | 1/6 (17%) |
| 7 | Samsung | 1/6 (17%) |
| 8 | NH | 1/6 (17%) |
| 9 | Samsung Asset Management | 1/6 (17%) |
| 10 | NH-Amundi | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇰🇷 South Korea (한국어). Updated 6/28/2026. A proxy for how AI assistants describe this category.
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