AI assistants most often recommend Aspen Dental for dentist in 🇺🇸 United States (English), naming it in 67% of the buyer questions we tested, followed by Heartland Dental and Healthgrades. We asked an AI model the questions buyers ask about dentist and tallied which brands it named most — "share of voice" in AI answers, who AI recommends when no human is watching.
| # | Brand | AI share of voice |
|---|---|---|
| 1 | Aspen Dental | 4/6 (67%) |
| 2 | Heartland Dental | 3/6 (50%) |
| 3 | Healthgrades | 2/6 (33%) |
| 4 | DentalWorks | 2/6 (33%) |
| 5 | Smile Generation | 2/6 (33%) |
| 6 | Zocdoc | 1/6 (17%) |
| 7 | Invisalign | 1/6 (17%) |
| 8 | Zoom Whitening | 1/6 (17%) |
| 9 | Crest Pro-Health | 1/6 (17%) |
| 10 | Oral-B Genius | 1/6 (17%) |
| 11 | Dentrix | 1/6 (17%) |
| 12 | Yelp | 1/6 (17%) |
| 13 | ADA | 1/6 (17%) |
| 14 | Colgate | 1/6 (17%) |
| 15 | Oral-B | 1/6 (17%) |
Method: 6 representative buyer questions via a large language model, 🇺🇸 United States (English). Updated 8/28/2026. A proxy for how AI assistants describe this category.
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